YadaHome.com, LLC PRIVACY POLICY

General Principles:
At YadaHome.com, LLC ("YadaHome"), we respect your privacy. It is YadaHome's policy to take reasonable measures to help protect your privacy. By using or accessing YadaHome.com, you are accepting the principles and practices described in this privacy policy.

YadaHome will respect the legal requirements that exist regarding the privacy of personal information and is committed to complying with all applicable laws regarding the privacy of personal information. YadaHome will, from time to time, review its personal information collection, use and disclosure practices in order to assure compliance with applicable laws and regulations.

What personal information we collect:
On some YadaHome.com web pages, you can enter personal information. To register as a YadaHome.com user, to join the YadaHome.com network, to create a YadaHome.com “my fridge” profile, and to access and use YadaHome.com it will be necessary to enter certain personal information. The types of personal information collected may include, without limitation, any or all of the following items: name, mailing address, city and/or state of residence, age, telephone number, email address, gender, birthdate, anniversaries, marital status, number of children, education and occupation, names and other information of family members, friends and/or other acquaintances (including, without limitation, their email addresses), password, login ID, credit card numbers, calendar entries, grocery list entries, hobbies and interests, recipes, lifestyle choices, affiliations and contacts, schools and companies, pictures and videos, messages, journal entries and personal statements and any other personal information that you enter on, through or to YadaHome.com.

YadaHome may also collect personal information from you if you choose to participate in any YadaHome.com activities or services (such as sweepstakes, contests, surveys, questionnaires, recipe submissions, grocery lists, etc.), if you request us to furnish you with products, services or information or if you invite others to join the YadaHome.com network or if you submit suggestions or content to us for our review or consideration.

If you choose to use our invitation service to tell a friend or other acquaintance about YadaHome.com, we will collect information needed to send the invitation, such as his or her email address. He or she may be sent emails or instant messages inviting him or her to visit YadaHome.com. We may use and store this information to send invitations and reminders, to register your acquaintance if the invitation is accepted, and to track the success of our referral program. He or she may contact us by using our Contact Us page to request that we remove this information from our database.

We may also collect information about you from other sources (e.g., newspapers, blogs, instant messaging services, etc.) and other users of our service through the operation of the service (e.g., photo tags) in order to provide you with more useful information and a more personalized experience.

Except as provided in this privacy policy, we do not collect any personal information about you unless you provide it to us. If you email us or answer questions we have placed on this website, or otherwise enter information through any web pages on this site, you are voluntarily releasing that information to us. Please do not submit personal information to us if you do not want us to have this information in our database.

How we use personal information:
YadaHome uses your personal information to register you as a YadaHome.com user, to allow for the set-up, maintenance and use of your YadaHome.com profile, and to better understand your needs and provide you with better products and services. We may also use your information to communicate back to you, to invite others to join YadaHome.com, to update you on products, features, services and benefits (including, without limitation, coupons or advertisements) that we think may be of interest to you, to notify you of website updates and contest winners, and to personalize our website for you.

YadaHome may share the personal information you provide online with other YadaHome divisions or affiliates and/or business partners or vendors associated with YadaHome, who are acting on our behalf or who offer products or services (including, without limitation, coupons or advertisements for products or services) that may be of interest to you, which may include transferring the personal information to other countries. Whenever any personal information is transferred to a third party as described above, that party must abide by the terms of the YadaHome privacy policy and the notice provided to you when the information was collected. YadaHome or its divisions, affiliates, business partners or vendors may use your information to contact you regarding such products or services, for market research or to provide you with marketing information we or they think may be of particular interest.

In addition, your information may be provided to others permitted to view that information by your profile privacy settings. Any information that you post on your profile will be available to YadaHome.com users who belong to any of the networks you allow to access the information through your privacy settings. In some cases where your profile privacy settings permit it, other YadaHome.com users may be able to supplement or modify your profile (e.g., shared calendars).

YadaHome.com may make a public member directory available to its members. Entry into the directory is voluntary and you will be able to "opt-out" of the directly if you do not wish to participate. You will also be able to "opt-in" or "opt-out" of the directory at any time in the future by changing your privacy settings. If you elect to "opt-in" or otherwise participate in the member directory, your picture/avatar, name, city/state of residence and other biographical information may be displayed in the directory. In addition, the public member directory may also include a search function. If you elect to participate in the directory, any personal information that you have entered into the YadaHome.com database will be searchable by other users of YadaHome.com so that other users may search for you by querying such personal information. If you do not wish to participate in the directory or have your information searchable by other users through the directory, please ensure that you "opt-out" of the directory.
In addition, your name, network names and profile picture thumbnail may be available in other search results across the YadaHome.com network, and that information may also be made available to third party search engines.
When permitted or required by law or court order, YadaHome reserves the right to collect, use and/or disclose your personal information without giving notice, obtaining your consent or conducting related activities (for example, in connection with law enforcement investigations, to protect or defend the legal rights of YadaHome, and its affiliates, employees, agents, contractors, successors and assigns, to monitor your compliance with law and the Terms of Use in connection with your access to and use of YadaHome.com, to protect the safety and security of YadaHome, YadaHome.com users and the general public and/or to protect against fraud or other illegal activity).
In the event of a sale, merger, liquidation, dissolution, reorganization or acquisition of YadaHome, or a YadaHome business unit, information that YadaHome has collected about you may be sold or otherwise transferred. However, this will only happen if the party acquiring the information agrees to be bound by the terms of the YadaHome privacy policy and the notice provided to you when the information was collected.

What aggregate information we collect:
We may also collect non-personal information and may aggregate any information collected in a manner (such as through the use of cookies and similar tools) which does not identify any specific individual. When you enter YadaHome.com, we collect your browser type and IP address.
"Cookies" are pieces of information that may be placed on your computer by a website for the purpose of facilitating and enhancing your communication and interaction with that website. Many websites, including ours, use cookies for these purposes. You may stop or restrict the placement of cookies on your computer or flush them from your browser by adjusting your web browser preferences, in which case you may still use our website, but it may interfere with some of its functionality.

As you use the Internet, a trail of electronic information is left at each website you visit though the use of items such as “pixel tags”. This information, which is sometimes referred to as "clickstream data", may be collected and stored by a website's server such as ours. Clickstream data and pixel tags can tell us the type of computer and browsing software you use, the address of the website from which you linked to the site and the number and types of views for a webpage.

How we use aggregate information:
We may use cookies to customize your visit to our website and for other purposes to make your visit more convenient or to enable us to enhance our service. We do not use cookies to retrieve personal information from your computer for purposes that are unrelated to the website or your interaction with the site.
We may collect and use clickstream data as a form of aggregate information to anonymously determine how much time visitors spend on each page of our website, how visitors navigate throughout the website and how we may tailor our web pages to better meet the needs of visitors. We may use this information to improve our website and our services. Any collection or use of clickstream data will be anonymous and aggregate, and will not intentionally contain any personal information.

Your choice:
YadaHome will not use or share the information provided to us online in ways unrelated to the ones described above without letting you know and offering you a choice. We will also provide you the opportunity to let us know if you do not wish to receive unsolicited direct marketing materials from us, and we will make all reasonable efforts to honor such requests. We are not responsible for removing your information from the lists of any third party who has been provided your information in accordance with this policy, such as an affiliate or business partner.

Other Internet Sites/Third Party Advertising:
YadaHome services and the YadaHome.com website may be linked to websites operated by third parties and the YadaHome.com website may contain advertisements from third parties. Third party advertisements that appear on YadaHome.com are sometimes sent directly to users. When this occurs, the third parties automatically receive your IP address. Third party websites and advertisements may also contain cookies or similar tools such as JavaScript and "web beacons" to measure the effectiveness of their ads and to personalize advertising content. Therefore, they may compile information about where individuals using your computer or browser saw their advertisements and determine which advertisements are selected or reviewed. YadaHome does not control the cookies or similar tools that may be used by third party advertisers even if such advertisements are placed on our website. Third party advertisers will not have access to your personal information posted on your profile unless you choose to share it with them.

In no event will YadaHome be responsible for the information collection or privacy practices of websites or other services operated or provided by other parties, even if such websites or services are linked to the YadaHome.com website. Once you exit the YadaHome.com website (e.g., via a link to the website or services offered by a third party), this privacy policy will not control such other websites or services and you should always consult the applicable privacy policy of such third party to determine how that third party will use any information they may collect from you.

Security:
YadaHome is committed to taking reasonable steps to ensure the security of your personal information and we have put in place certain procedures (for example, privacy settings for your “my fridge” profile and SSL encryption when registering for YadaHome.com) to help safeguard and secure the personal information we collect or you post online. However, YadaHome is not responsible for the unauthorized circumvention of any privacy settings or other security measures on our website.

When you choose to post personal information to your YadaHome.com “my fridge” profile and pages, you do so at your own risk. Even though we allow you to set privacy options that may limit access to your pages, no security measures are perfect. You can change and control your YadaHome.com profile by controlling the account settings available in the “edit profile” portion of your profile. However, YadaHome cannot control or constantly monitor the actions of other users with whom you have chosen to share your pages or information, and we do not guarantee that the personal information you choose to post or share will not be viewed or used by unauthorized users.
Whenever you voluntarily post public information to any public forums (e.g., journals, weblogs, blogs, message boards, classifieds, etc.) that information can be accessed by anyone and used for any purpose (for example, to send you unsolicited communications).

Collection of Information from Children:
YadaHome has no intention of collecting personal information from children under the age of 13 and does not knowingly collect personal information from children under the age of 13. If you are under the age of 18, please do not attempt to register for YadaHome.com or submit any personal information to us. If a child has provided YadaHome with personal information, YadaHome asks that a parent or guardian of the child contact YadaHome using our Contact Us page to inform us of that fact. Once contacted, YadaHome will use reasonable efforts to delete such information from our database.

Communications to Non-members:
Registered members of YadaHome.com can invite others to become a member by sending them an email invitation through our automated invitation system. YadaHome stores those email addresses so that the respondents may be added to the “my network” portion of the profile of the member sending the invitation, and to send reminders of the invitations. YadaHome does not sell these email addresses or use them to send any communications to non-members other than invitations and reminders. Recipients of invitations to join YadaHome.com may contact us using our Contact Us page to request the removal of their information from our database.
Registered YadaHome.com members may also store email addresses of others in their “my fridge” profile address book and may choose to send invitations and other communications to those persons.
You may prevent YadaHome email invitations and other communications from YadaHome from being sent to any email address you control by sending a single email from that email address with the subject “BLOCK” to our email address set forth in our Contact Us page.

Non-confidential:
Any communication or material you post or otherwise contribute to, on or through the YadaHome.com (including, without limitation, through any blogging feature of the Site) or you transmit to us by email or otherwise, including any data, questions, comments, suggestions, or the like is, and will be treated as, nonconfidential and nonproprietary. Except to the extent in contravention of this privacy policy, anything you transmit, contribute or post may be used by us for any purpose, including but not limited to, reproduction, disclosure, transmission, publication, broadcast and posting. Furthermore, you expressly agree that we are free to use any ideas, concepts, know-how, or techniques contained in any communication you transmit, contribute , post or otherwise send to us without compensation and for any purpose whatsoever, including but not limited to, developing, manufacturing and marketing products and services using such information.

Access to and Modification of Information:
YadaHome will maintain procedures consistent with applicable law for individuals to gain access to their collected personal information and, when appropriate, correct any information that is inaccurate or incomplete, change their individual consent level, or have their personal information deleted. If you would like to review, correct, modify, remove or delete your personal information, you can modify your profile using the “edit profile” portion of your profile to make certain modifications or you can contact us using our Contact Us page. However, certain information (e.g., a personal message sent to another user) generally cannot be removed. Please note that even following removal, copies of personal information may remain viewable in cached and archived pages or if others have copied or stored your information.

Comment and Questions:
If you have comments or questions about our privacy policy or your personal information you can contact us using our Contact Us page.

United States of America:
Our website is maintained in the United States of America. By using our website, you authorize the export and transfer of your personal information to the USA and its storage, processing and use in the USA as specified in this policy. If you are located in a country other than the USA (e.g., in the European Union) and you choose to provide us with personal information, you are responsible for ensuring that such information complies with all local data protection laws (e.g., EU local data protection laws). YadaHome is not responsible under such laws for the information that you may provide to us through the YadaHome.com website.

Consent; Changes to Privacy Policy:
By using our website, you consent to our use of your personal information as specified in this privacy policy. YadaHome may, and reserves the right to, modify and update this privacy policy or its related business practices at any time, including, without limitation, to reflect industry practices and to comply with changes in law, with or without notice to you. Any such changes will be effective upon posting to the YadaHome.com website or on such other date as may be specified in the modified privacy policy, so we encourage you to review this privacy policy frequently. Your continued use of the YadaHome.com website after a posted change to the privacy policy signifies your acceptance of the modified privacy policy. Please ensure that you review this policy routinely for any modifications. If YadaHome makes any material changes to this privacy policy, the personal information that we have collected from you prior to such changes will continue to be governed by the privacy policy under which it was collected unless you have been provided notice of, and have not objected to, such changes and the application of such changes to such previously collected information.

Steps you can take to ensure your privacy:
Remember that you play a vital role in ensuring the security of your information on our website and the applications within our website. Here are a few steps that you can take that may help maintain the privacy of your information.
Managing your personally identifiable information:
Registration for access to our website requires you to provide personally identifiable information. It is your responsibility to make sure that this information is accurate and current.

Safeguard Passwords:
You should take the necessary precautions to safeguard your user ID and password to prevent unauthorized access to your information stored on our website and the applications within our website. If you feel that your user ID and password have been compromised, please contact us immediately.

Close Your Browser When Finished:
After you have finished your session with this website, close your browser to erase certain information that may have been stored on your computer during your session. Any information you entered during your session may be temporarily stored in the memory storage area of your computer.

Use of a Firewall:
Consider using a firewall to help prevent unauthorized access to your network or personal computer, especially if you are using a DSL or Cable Modem to access the Internet.

Effective Date:
This privacy policy was made effective on April 29, 2008 and was last updated on October 3, 2008.